<?xml version="1.0" encoding="utf-8"?><metadata xmlns:dc="http://purl.org/dc/elements/1.1/"  xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:dcterms="http://purl.org/dc/terms/"><dc:title xml:lang="de">Marketing</dc:title><dc:identifier>https://library.fes.de/tematres/vocab/skos/5818</dc:identifier><dc:language>de</dc:language><dc:publisher xml:lang="de">FES</dc:publisher><dcterms:created>2016-06-17 09:44:00</dcterms:created><dcterms:isPartOf xsi:type="dcterms:URI">https://library.fes.de:443/tematres/vocab/</dcterms:isPartOf><dcterms:isPartOf xml:lang="de">Thesaurus der Bibliothek der FES</dcterms:isPartOf><dc:format>text/html</dc:format> <dcterms:alternative xml:lang="de">Absatzpolitik</dcterms:alternative> <dcterms:alternative xml:lang="de">Absatztechnik</dcterms:alternative> <dcterms:alternative xml:lang="de">Absatztheorie</dcterms:alternative> <dcterms:alternative xml:lang="de">Franchising</dcterms:alternative> <dcterms:alternative xml:lang="de">Marketingtheorie</dcterms:alternative> <dcterms:alternative xml:lang="de">Marktanteil</dcterms:alternative> <dcterms:alternative xml:lang="de">Marktstrategie</dcterms:alternative> <dcterms:alternative xml:lang="de">Markttechnik</dcterms:alternative> <dcterms:alternative xml:lang="de">Politisches Marketing</dcterms:alternative> <dcterms:alternative xml:lang="de">Umsatz</dcterms:alternative> <dcterms:alternative xml:lang="de">Verkauf</dcterms:alternative> <dcterms:alternative xml:lang="de">Verkaufsförderung</dcterms:alternative> <dcterms:alternative xml:lang="de">Vertrieb</dcterms:alternative> <dcterms:alternative xml:lang="de">Vertriebsmethode</dcterms:alternative> <dcterms:alternative xml:lang="de">Vertriebspolitik</dcterms:alternative> <dcterms:alternative xml:lang="de">Absatz</dcterms:alternative> <dcterms:alternative xml:lang="de">Absatzorganisation</dcterms:alternative> <dcterms:alternative xml:lang="de">Absatzplanung</dcterms:alternative></metadata>