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European technology policy as a socio-political project : proposals for a reorientation of technology policy in the European Union / presented by the Roundtable on the Humanization of Technology of the Friedrich Ebert Foundation. [Ed.: Werner Fricke]. - [Electronic ed.]. - Bonn, 1995. - 47 S. = 70 Kb, Text . - (Forum humane Technikgestaltung ; 15). - ISBN 3-86077-470-0 Electronic ed.: Bonn: EDV-Stelle der FES, 1997 © Friedrich-Ebert-Stiftung
With the Maastricht Treaty the European Union entered
a new phase of development. The treaty also served to strengthen
the position of the European Union in its policies on research,
technology and innovations. This is particularly significant for
Germany, the country with the largest potential for research and
development and with the greatest amount of funding in these areas
in the EU. It is naturally in our own interest to examine the
economic aspects and the overall socio-political implications
of European technology policy, particularly in the communications
field, and to take advantage of the opportunities it presents.
We need to work on overcoming the present flaws in European technology
policy; institutional reforms are imperative.
This paper, presented by the Roundtable on the Humanization
of Technology of the Friedrich Ebert Foundation, is our second
contribution to the technology policy debate. Having looked at
the national level in our first discussion paper, "Innovative
Technology Policy for Germany", we want to continue the
discussion with a statement on European technology policy.
What role does the European Union play in developing
a feasible model for the future of the industrial societies of
Europe on the brink of the 21st century? Can there be a comprehensive
socio-political strategy for the technology policy of the Union
and its member states, particularly in regard to the structuring
of the information society? In which areas is European policy
likely to be a powerful force for change, where does it tend to
be weak, and what new policy instruments are needed? This paper
is the Roundtable's answer to these questions facing European
policy-makers in the field of research and technology policy today.
Bonn, December 1995
The age of techno-nationalism in Europe is over.
Even those making German technology policy must accept the fact
that, on the verge of the 21st century, urgent social problems
such as the improvement of industrial competitiveness, the elimination
and prevention of ecological damage, structural long-term unemployment
and the economic exclusion of entire groups of people or the dramatic
underdevelopment of large parts of our world cannot be solved
solely on a national level. Thus international cooperation has
become an indispensable component of German technology policy.
Today, the technology policy of the Federal Republic of Germany
is embedded in a variable geometry of international agreements
and organizations. The European Union, which plays a significant
role in the central fields of technology policy, is of special
importance in this context. Thus, there has been a fundamental
change in the economic and institutional framework of technology
policy-making and the constellations of social interests involved.
These changes in the institutional structure especially
affect a concept of technology policy which relies on the state
playing an active role in the social shaping of technological
developments. This sort of technology policy is challenged, on
the one hand, by an extensive global restructuring of economy
and of science ("techno-globalism"), and faces the task
of redistributing the responsibilities between the state, the
economy and science. But this alone is not sufficient. In addition,
policy-makers must on the other hand take into account the new
institutional organization of the state in technology policy and
decide how responsibilities can best be distributed among different
levels of government: the European Union, the national level and
the regional level.
Having suggested in its last discussion paper ("Innovative
Technology Policy for Germany") that the first type of challenges
be met with a new, more active role of the state in the technology
policy, the "Roundtable on the Humanization of Technology"
takes a closer look at the second type of challenges in this paper,
focussing on the role of the European Union in technology policy.
This point is also in great need of explanation and discussion.
Two questions are at the center of this issue:
* What specifically can the European Union contribute
to technology policy, and how can the relationship between the
various governmental levels be organized most effectively?
* Will the activities of the European Union meet
the demands put on an effective technology policy, and how can
the impact of European technology policy be enhanced? The Roundtable has come to the conclusion that, while the European Union does play a necessary and indispensable role in technology policy, it cannot in its present form fulfill the demands placed upon it. For this reason and in view of the preparation of the EU's Fifth Framework Programme for Research and Technological Development and the convening of the 1996 intergovernmental conference, the Roundtable suggests a strategic reorientation of European technology policy and a modernization of its institutions and procedures. The focus of this suggestion is the attempt to integrate technology policy into a wider socio-political concept of the "Information Society", which could serve as a strategic pilot project for European technology policy as well as for German technology policy at the turn of the 21st century.
Thesis 1: The European Union currently plays a
significant role in the social organization of technology and
the improvement of the competitiveness of industries, which cannot
be ignored by German technology policy.
1. With the Treaty on
European Union (Maastricht Treaty), the European Union received
extensive political power in the fields of research and technology
policy. The EU is not only charged with "strengthening the
scientific and technological bases of Community industry and encouraging
it to become more competitive at international level," (Article
130f (1), EC Treaty), it is also authorized under this newly formulated
article "[to] promot[e] all the research activities
deemed necessary by virtue of other Chapters in this Treaty".
On this basis the Council passed the EU's Fourth Framework Programme
for Research and Technological Development in April 1994, in which
a total of 12.3 billion ECU is made available for the support
of science and technology from 1994 to 1998.
2. Despite these competences
and activities, the importance of the European Union in the area
of technology policy continues to be the subject of controversy,
especially in the larger member states such as the Federal Republic
of Germany. Often the impression is given that the EU is still
insignificant in the area of technology policy, despite all the
engagement it has shown in the past ten years. In this context
reference is often made to the total amount of the EU's research
expenditures, which is, as a matter of fact, still rather small.
However, such argumentation is misleading and underestimates the
actual significance the European activities in technology policy
have gained. It is true that the EU's research budget is still
small in comparison to the research budgets of several member
states. In 1992 50 billion ECU were spent by the twelve member
states on publicly financed research; in comparison only 1.8 billion
ECU were spent by the EU, that is approximately 3.5%. And of the
entire public R&D expenditures in the Federal Republic of
Germany in the period from 1987 to 1991, the share funded by the
EU was only about 0.4%. However, such crude comparisons lead to
a gross underestimation of the actual significance of the EU in
technology policy. Two aspects have to be given special consideration
in this context.
2.1. First, it is important
to consider that despite the large number of programmes it supports,
the EU clearly sets thematic focal points in research policy.
Key technologies vital to the industrial future of the Union and
its member states are, in fact, among these focal points. These
include: microelectronics, communications technology, new materials,
biotechnology, genetic engineering and other areas. In these focal
areas financial support by the European Union is also quantitatively
relevant. The largest and most important focal area is without
a doubt information and communications technology (I&C technology).
With programmes such as ESPRIT and RACE as well as various programmes
for the development of applications in I&C technology, the
Union has been trying since the mid-1980's to systematically improve
the competitiveness of the European information technology industry.
These programmes - which are also continuing in the Fourth Framework
Programme currently in progress under other names and with new
focal points - had a total volume of funding of more than
five billion ECU up to now. Thus the shares of funding
provided by the member states and by the Union for I&C technology
have shifted significantly toward the EU within a few years. Meanwhile
a company like Siemens, to name one example, receives approximately
half of its public funding, which is only a small fraction of
its research budget, from European Union programmes.
2.2. The significance
of the European Union in technology policy is not limited to research
funding, however. The EU is now active in a multitude of areas
which are of consequence for the political regulation of technological
developments and industrial competitiveness. When it comes to
such issues as establishing guidelines for environmental protection
or the regulation of genetic engineering, the liberalization of
the telecommunications market or data protection, agreeing on
technological norms and standards or the approval of corporate
mergers, the EU is a crucial actor, or maybe even the most important
one. And in this context it should not be forgotten that by strictly
monitoring the public R&D funding in the member states, the
Union has, for quite some time now, noticeably restricted the
federal and Länder governments' capacity to act in
the area of technology policy. 3. The empirical findings are clear and obvious: whenever the social organization of technology and the competitiveness of industries in Europe are at stake, the European Union presently plays a central role. This redistribution of power in technology policy has serious political consequences. Even in the past implementing technology policy either as a nation alone or without the EU was problematic, in the future such action will neither be practical nor possible. And all attempts to limit the activities of the EU to peripheral areas and to secure the dominance of national policy must be viewed as having failed. Therefore, in the future, German technology policy must concentrate on the optimal utilization of the opportunities the EU offers in terms of European technological cooperation. Until now the policy of the German federal government has often been defensive towards the technology policy initiatives of the EU and, as a result, has passed up important opportunities to influence policy design. This is quite regrettable since European technology policy has a number of deficiencies which have substantially reduced its productivity.
Thesis 2: Under the present political and institutional
conditions the EU is not able to completely meet the demands placed
upon it in the area of technology policy.
1. The EU's technology
policy has thus far failed to live up to its potential. With its
R&D programmes the Union has successfully intensified cooperation
between researchers and research institutes in Europe; and in
view of the national egoism which dominated the area of technology
policy for a long time, this result should not be underestimated.
With these programmes favorable conditions have been created for
the further development of a common technology policy. But even
in Europe the cooperation of researchers should not be an end
in and of itself. The EU's technology policy must be measured
by the extent to which its activities contribute toward achieving
its contractual goals, especially in regard to the improvement
of the competitiveness of European industry. When assessed in
these terms, the EU's technology policy exhibits considerable
deficiencies. Not only do the majority of evaluations on its research
programmes and the framework programmes for research and technological
development come to this conclusion, so does the European Commission
itself in its review of its policy on research and technology.
Again and again the policy's distance from the market and the
protracted decision-making processes and administrative procedures
are criticized, and rightly so. The study by Metcalfe et al.,
which on behalf of the Commission investigated the effects of
the Union's research programmes on the competitiveness of European
industry, was surely justified in coming to the conclusion that
the EU "has been unable to provide unequivocal evidence linking
its R&D programmes to improved industrial competitiveness".
There may be many reasons for this unsatisfactory result, and
it must be remembered that as the globalization of technology,
markets and companies continues, the chances for success of the
European technology policy become considerably worse. All of this,
however, should not cover up the fact that the technology policy
of the EU has had strategic and institutional deficiencies up
to now.
2. Industry-oriented R&D
programmes of the EU such as ESPRIT, BRITE and EURAM had a considerable
strategic deficiency from the very beginning: they were
designed purely as "Technology Push" programmes. The
aim of these programmes was to produce a "technology push"
which would eventually lead to a substantial improvement of the
industrial competitiveness of the Union. The experiences in German
technology policy of the 1970's and 1980's suffice to show that
the effectiveness of such "Technology Push" programmes
is very limited. The most recent evaluation of the ESPRIT programme,
the so-called "Dekker Report", also came to the same
conclusion, stating: "In particular the industry led, technology
push, approach of ESPRIT, whilst demonstrably capable of producing
good results, is not achieving the lift in European competitiveness
which is now called for". There are two main reasons for
this: neglect of the application aspect in the innovation process
and disregard for the importance of social innovations.
2.1. For a long time the
European support programmes concentrated on the large manufacturers
and tried to intensify the cooperation between national "champions"
from the various member countries of the Union. The application
aspect of the innovation process was widely neglected, however.
Application-oriented programmes such as the various telematics
programmes have not been able to compensate for the imbalance
resulting from an approach that was originally technology- and
industry-oriented. Such an approach is, however, problematic for
the advancement of the competitiveness of European industry. This
is especially true since the existing problems of competitiveness
in European industry are caused not so much by technology "gaps"
or lack of funds for research, but rather by severe deficiencies
in the diffusion and application of generally well-known technologies
and their integration into complex technical systems. In recent
years even the European Commission repeatedly emphasized "that
the main problem of European firms is not primarily the amount
of their R&D expenditures, but rather their inadequate ability
to turn their research and technology developments into inventions
and to turn their inventions into market shares and profits".
The result is "a distinct gap between Europe's efforts in
basic research and R&D investments on the one hand and the
results in the area of innovation and competitiveness on the other."
2.2. One of the main reasons
for this innovation gap is the widespread neglect of social
innovations in the European R&D programmes and in the
policies surrounding them. And this neglect exists despite the
fact that it is quite well known that if applications of modern
technology are to succeed, they must go hand in hand with investments
in the qualification of employees, new forms of work organization,
new production concepts and new forms of management. Innovation
is not only a technological process, it is also a social one.
The experiences with the implementation of I&C technology
in companies and public administrations have shown that the lack
of complementary social innovations is often the decisive bottleneck
in the introduction and efficient utilization of new technologies.
3. These strategic weaknesses
in the European technology policy are compounded by considerable
institutional deficiencies. Currently the EU's political
and administrative structures are only able to meet the demands
placed on the technology policy to a limited extent. The decision-making
process is protracted, its results often consist of unsatisfactory
compromises and the administrative realization of decisions is
cumbersome. Such structures are a special problem in the areas
of research, technology and industrial competitiveness. This is
especially true since the competitiveness of industries in technology-intensive
sectors increasingly depends on the companies' ability to shorten
development time and product cycles, to concentrate limited resources
on areas of strategic significance and to react quickly and flexibly
to new technology opportunities and economic demands.
However, it would be wrong to blame only the European
Commission for these institutional deficiencies and to interpret
them as the inevitable result of a large bureaucracy, which many
unjustifiably consider to be too large. The core of the institutional
problems of European technology policy is the fact that this policy
must be developed in a framework of complicated interactions among
national and European actors and institutions. In this context,
it should not be overlooked that the representatives of the national
research administrations play a key role in the European decision-making
processes. Due to the unstable balance of power between the Council,
the Commission and the Parliament on the one hand, and between
the EU and its member states on the other, these processes are
usually extremely complicated and correspondingly lengthy, insofar
as they are formalized at all. The co-decision procedure according
to Article 189b EC Treaty, which was recently applied in
the decision on the Fourth Framework Programme, is a good example
of how complicated the decision-making process can be.
Under such conditions quick and appropriate decisions
can only be negotiated if a high degree of consensus on the goals
and priorities of European technology policy exists among all
participating parties. In the past this has not been the case
and, in view of the striking differences between the national
research systems and research potential among the member states,
cannot be expected in the future. The negotiations concerning
the EU's framework programmes and its numerous specific programmes
have shown that there are not only multi-faceted cultural differences
among the EU member states, but also a number of fundamental conflicts
of interest, be they motivated by economic, regional or socio-political
reasons. As a result, criteria of excellence are not the only
yardstick in the actual practice of funding; a complicated network
of political selection criteria has always had to be taken into
consideration as well, such as the "adequate" participation
of small and medium-sized companies, the "just" return
of funds to the member states or the "adequate" participation
of economically less-developed member states. This is certainly
also a cause for the wide distribution of the European funds and
the low level of strategic coherence of the programmes, which
has been criticized repeatedly.
The fact that the organization of competences for
technology policy in the European Commission also exhibits a series
of deficiencies only serves to aggravate the situation. The current
organization of powers is ill-suited to accomplish the tasks at
hand. The administration of the research programme itself is divided
among numerous offices; and the same is true for other domains
vital to technology policy (transportation, telecommunication,
etc.). In the past the organization and re-organization of offices
was often governed by short-term political expediency rather than
sound, task-oriented planning. These structural deficiencies are
especially problematic since the coordination between the offices
of the Commission is clearly inadequate. Without a doubt all of
this favors a fragmented assessment and processing of problems
and the incremental development of programmes. Due to all these deficiencies, it is difficult for the European Union under the present conditions to make effective use of the wide range of powers which it now contractually possesses in technology policy. For this reason it is thoroughly understandable that the European programmes are often criticized and that a further increase in the EU's research budget is viewed skeptically. The consequence of this analysis cannot, however, be a re-nationalization of the technology policy, i.e. a redistribution of tasks and responsibilities onto the member states. There are a number of good and compelling reasons to continue intense European cooperation in the development and utilization of modern technology. This is why the improvement of the EU's ability to solve problems and to act effectively in the field of technology policy must have first priority in the future. In order to achieve this, a strategic reorientation of technology policy will have to go hand in hand with institutional modernization, i.e. institutional and procedural reform.
Thesis 3: Even from the viewpoint of the Federal
Republic of Germany, the EU member state with the largest research
potential, there are many good reasons to turn certain functions
and powers in the field of technology policy over to the European
Union.
1. European technology
policy is not an end within itself, and the European Union is
not necessarily the level at which all technology policy-making
should take place. Since regional and national technology policy
is well established and often successful, European programmes
and projects need special justification. However, when establishing
this European "added value", we must take into consideration
that the Europeanization of technology policy usually has a complex
rationality underlying it. In order to better understand the complex
rationality of European technology cooperation, it is useful
to systematically differentiate between three problem areas: (i)
problems for which European cooperation is obviously to the advantage
of all participants and solitary national action is thus impractical;
(ii) problems for which European cooperation is neither directly
nor symmetrically advantageous, but for which solitary national
action is no longer possible and (iii) problems for which European
cooperation can be beneficial in the long run even though solitary
national action is still possible and few immediate advantages
of European cooperation are evident.
1.1. First, it is obvious
that there are numerous sectors in which technological cooperation
would be advantageous for all member states. These tend to involve
problems that do not stop at national borders: problems in climatology
and oceanography; the common utilization of large, costly scientific
devices in fields such as fusion research; even an integrated
transportation infrastructure can no longer be sensibly planned
on a national level; and technical safety standards, whether they
involve reactor safety, genetic engineering or data protection
become truly effective only when they can also claim validity
outside their own territorial borders. The know-how that stands
to be gained and the costs that can be reduced in these areas
as well as many others are uncontested, and up to now the German
policy has mainly aimed at limiting the activities of the EU in
R&D policy to areas such as these in which the benefits of
cooperation are clear.
1.2. However, it is often
overlooked that European cooperation can also be beneficial where
the fruits of cooperation for the member states are not so obvious.
This includes technology sectors in which national programmes
and projects are no longer possible or practical due to the globalization
of technology, markets and companies. The information and communications
sector is an especially good example of this. Due to a dense network
of global alliances and the quickly increasing internationalization
of research, development and production, the European information
technology firms have gradually liberated themselves from the
corset of national policies. Thus approximately 90% of the technological
collaboration efforts of German information technology companies
involve a foreign partner. The basis for the support of national
industrial "champions" as practiced for a long time
in all major European countries was removed by this globalization.
Of course, the technology policy of the European Union cannot
be a substitute for this. The attempt to promote the formation
of European "champions" with the help of European programmes
is unlikely to be successful in view of the global organization
and cooperation of companies and the dynamics of global markets.
However, experience has shown that the European information technology
programmes may serve a valuable purpose, despite all the justified
criticism that is heard. While European programmes cannot be a
substitute for global cooperation, they can be used by companies
as a stepping stone on the way to global alliances better than
national policies can. 1.3. Finally, it must be considered that even if the benefits of European cooperation are not immediate or direct and even if national solutions are possible, there can still be good reasons for European cooperation. For a country such as the Federal Republic of Germany, this is especially true in the case of technology policy. In view of how open and integrated the European markets are, the technological strengthening of the entire European region by means of common programmes must also be of interest to Germany. A concentration of programmes and resources on the "sprinters" among the European countries, as has been repeatedly called for in the past and is also striven for with the EUREKA initiative, is shortsighted. Such a policy inevitably widens the gap between the technology potential and the industrial competitiveness of the European countries and could have considerable negative effects on the efficiency of European markets and the political acceptance of the European integration process over the long term. The result could be an increase of protectionist measures and demands, the intensification of the competition for subsidies among the European countries, the strengthening of migration movements within the community, the stimulation of an anti-European populism and more.
Thesis 4: The principle of subsidiarity is not
a suitable instrument for providing an easily manageable and precise
distribution of responsibilities between the European Union and
the member states in technology policy.
1. The principle of subsidiarity
is at the center of the current discussion about the appropriate
distribution of responsibilities between national and European
technology policy. Especially in the Federal Republic of Germany,
the principle of subsidiarity has become such a "magic formula"
in the discussion of European policy that it often seems as though
the only problem left to solve is how to apply the formula correctly.
However, such conceptions are unrealistic. Practical experience
with the principle of subsidiarity in European technology policy
has shown that it is not possible to make a precise and long-lasting
distinction between the tasks of the EU and those of the national
funding agencies. There is an important structural reason
for this: the differences in the economic, scientific and technological
capacity of the European nations and regions.
2. A brief look at the
enormous differences between the research potential of the EU
member states makes the problem clear. At the beginning of the
1990's, for example, the research expenditures in the Federal
Republic of Germany, the EU member state with the highest R&D
expenditures, were 100 times greater than those of Greece, the
country with the lowest research expenditures in the community.
75 per cent of all the research expenditures in the community
can be accounted for by the "big three" (Germany, France,
Great Britain). Under such conditions the responsibilities and
resources in technology policy cannot be divided according to
fixed principles and standardized procedures; all this becomes
a political problem. This is especially true since the
weaker member states can ask for more European programmes on the
basis of the principle of subsidiarity and, on the basis of the
same principle and the same criteria, the stronger member states
can refuse an expansion of European activities with reference
to their own programmes. As disputes about the EU's framework
programmes and its numerous specific programmes have shown
in the past, mutual solutions agreed to by the member states are
difficult if not impossible to arrive at under such conditions.
The political consequences of this constellation are obvious:
instead of mitigating the political conflict between the member
states, the situation threatens to be aggravated by the
principle of subsidiarity. 3. In view of the structural problems of applying the principle of subsidiarity in technology policy, all attempts to make the principle of subsidiarity more feasible with new or additional criteria will remain largely unsuccessful. Moreover, such attempts are aimed in the wrong direction from the start. They overlook not only the fact that national and European policies cannot necessarily replace one another, but also the fact that in certain conditions they can strengthen one another with their positive effects. More importantly, the numerous functional interactions existing between technology policy and other policy areas are completely ignored. Due to such interdependencies, a clear-cut and long-lasting allocation of responsibilities to individual portfolios and policy levels becomes an unrealistic goal in any case. Thus, for a technology policy that is not rooted in narrow-minded compartmental thinking but considers itself to be future-oriented and cross-sectional, the principle of subsidiarity must be a dead end.
Thesis 5: If national technology policy is to
use the structural opportunities that the European Union offers,
then it must not enter into the petty tug-of-war over projects
and responsibilities that is linked with the principle of subsidiarity.
Instead it should issue the European Union a political mandate
for a limited number of strategic pilot projects.
1. To begin with, European
technology policy needs a new political basis. The petty
discussion about the division of responsibilities between the
community and the member states in the past few years has shown
that a formal allocation of powers alone does not suffice if the
possibilities of a joint technology policy are to be fully taken
advantage of. European technology policy will only develop to
its full potential if it is more focused and concentrates on a
few strategic pilot projects. The Union's framework programmes
designed for five years with their numerous specific programmes
are not suited to provide European technology policy with the
necessary strategic focus.
2. An approach centered
around strategic pilot projects has several advantages over the
programme-oriented course of action followed up to now. Instead
of being fragmented into a multitude of often competing national
and regional programmes, the strengths of European technology
policy can be consolidated. And such strategic pilot projects,
which should be planned for a period of five to ten years, will
give both the economy and the sciences important guidelines as
to what long-term results society expects from technological development.
In contrast to the programme-oriented course of action taken in
technology policy up to now, strategic pilot projects as they
are understood here should be integrative in several respects.
They should be: * territorially integrated by the networking of policy levels, from the European level down to the local communities; * functionally integrated by the integration of sectoral policies, ranging from research policy, environmental policy, transport policy, telecommunications policy, media policy and education policy to competition policy etc.
* socially integrated by including all
the important social groups and interest groups in a comprehensive
structuring dialogue.
European technology policy in this sense would become
a open-ended and public political project. 3. This is also true in respect to the question of what thematic emphases the strategic pilot projects in European technology policy should have. If one reviews earlier discussions of technology policy, quite a number of issues and technological areas come to mind, for example: the development of a transportation system that conserves human and environmental resources; increasing energy efficiency; the development of intelligent, job-creating production concepts ("the learning factory"). In the White Paper on "Growth, Competitiveness, Employment: The Challenges and Ways Forward into the 21st Century" adopted by the EU Council of Ministers in December 1993, the concluding Chapter 10, which is often overlooked, is entitled "Thoughts on a new development model for the Community". It argues that the present economic concept of growth must be changed to achieve sustainable development: "The inadequate use of available resources - too little labour, too much use of environmental resources - is clearly not in line with the preferences of society as they are revealed through the democratic system". On this basis the Roundtable suggests making the transition to an "information society" in Europe one of the pilot projects of the future European technology policy.
as a Strategic Pilot Project of Technology Policy
Thesis 6: The political organization of the transition
to an "information society" in Europe could serve as
a strategic pilot project of European technology policy.
1. The transition to an
"information society" is especially suited to be a strategic
pilot project for European technology policy. So much has been
written and speculated about the far-reaching economic and social
significance of information technology, and the hopes, expectations
and fears connected with it are presently being fueled by public
debate centering on the "information highway" and "multimedia".
Modern, high-performance communications networks are continually
becoming a more and more vital component in the infrastructure
of Europe. The extent to which this infrastructure is up to date
is a very significant factor in determining the individual standard
of living and industrial competitiveness. Even if some of the
prognoses prove to be false, it cannot be disputed that decisive
stimuli for the economy and society, for companies and private
households, for work and recreation will originate from information
technology in the coming years. For this reason technology policy
must comprehend the opportunities and risks associated with developing
an "information society" as a comprehensive structural
task worth focussing its efforts on. This task extends far
beyond the narrow range of promoting research; it affects various
other policy fields, namely telecommunications policy, media policy,
education policy, competitive policy, employment and social policy
and much more. Thus the development and application of new, interactive
forms of information and communications technology is a particularly
good example for the type of strategic pilot project we are calling
for in technology policy, one that involves a cross-section of
portfolios.
2. The Roundtable is well
aware of the fact that the term "information society",
which today stands for the far-reaching changes made possible
by interactive information and communication technology, is burdened.
In the tradition of theories of the "post-industrial"
society as developed by Daniel Bell and others, the theory of
the "information society" as it originated in the 1960's
was initially based on the assumption that the realization of
the information and communication technology is a product of its
own dynamics and legitimacy. Social conflicts and disparities
were given no consideration in the early concept of the information
society. Thus there are good reasons to view the term "information
society" with skepticism. In fact, however, the term appears
to have freed itself recently from its original technocratic connotation.
In the current technology policy debate, it does not refer to
a relapse into an obsolete, deterministic approach toward technology,
but rather to the opposite, namely a conscious attempt to take
more of the societal and political dimension into consideration
in the development of the information and communications technology.
It is in this sense that the term is used from here on.
3. The European Commission
is due credit for having recognized the opportunities for the
further development of Europe linked with information and communications
technology early on and placing them in a larger socio-political
context. In its White Paper on "Growth, Competitiveness and
Employment", the Commission described the transition to an
"information society" as a decisive challenge for the
Union at the turn of the 21st century through which an important
contribution to the solution of economic and ecological problems
in Europe can be made. With the Bangemann Group's report on "Europe
and the Global Information Society" and the action plan "Europe's
Way to the Information Society", the Commission's concepts
were made more concrete and developed further. Thus the European
Union did much to stimulate debate in the member states and at
international conferences, as evidenced by the G-7 summit in February
1995 in Brussels on the "Global Information Infrastructure
(GII)". 4. We must not overlook, however, that the European Commission's concepts and suggestions on the "information society" are linked with considerable risks. At present it must be feared that the project of making Europe an "information society" is in danger of becoming a comprehensive deregulation programme. In this context the Bangemann Group's report is characteristic. In view of the installment and expansion of the European telecommunications networks this report states: "The driving force will be the private investor. Monopolies and a framework which is adverse to competition are the actual obstacles for such private commitment". And from that statement the report concludes that : "A new framework which allows for unlimited competition is essential for the creation of new markets". We do not dispute the significance of competition for the formation of an "information society" in Europe. But competition alone is not enough. The path to becoming an "information society" will only lead to a socially acceptable and socially accepted result if it is not guided solely by technical visions and the commercial calculations of industry and the network operators. The results of the most recent surveys on the "information society" must be taken very seriously in this context. They have shown that European citizens only have moderate interest in the new services of the "information society" and also that they see danger in the new technologies. Incidentally, the critical attitude toward the new technologies is, in this instance, not merely a German peculiarity, but rather one shared by other EU member states as well.
Suggestions for a Reform of European Technology Policy
1. If the European Union
is to make a significant contribution toward developing the "information
society", it cannot merely "deregulate" the markets.
If Europe's transition into an "information society"
is to be successful, it must be conceived as a comprehensive socio-political
task. A strategic reorientation and an institutional reform of
European technology policy will be vital parts of this effort.
2. The first and foremost
requirement the European Union must fulfill if it is to meet society's
high expectations regarding the transition to an "information
society" is a comprehensive reorientation of its strategies
in the field of technology policy. Not only does the emphasis
put on the various domains and instruments of technology policy
need to be reconsidered, so does the narrower area of policies
on the promotion of research and technology. The most important
domains and instruments for the political organization of the
"information society" are: * active regulation, * an application-oriented approach in the promotion of technology, * an innovation-oriented public demand,
* a democratic organization of the new, interactive
media.
2.1. Active regulation:
Breaking down the barriers limiting free entry to markets ("deregulation")
and agreeing on common standards will not alone suffice to achieve
the development of an "information society" which is
to meet the needs of society at large. On the way to the "information
society" the state will be challenged in numerous ways. The
"deregulated" markets emerging as the PTT monopolies
are broken up - a process hastened by directives of the European
Commission - will need a comprehensive and quite novel type of
regulation if the benefits expected from free competition are
to become reality. The talk of "re-regulation" in this
context is not surprising, and it is entirely accurate. In
the future, the regulative policy will be the most important instrument
of technology policy to influence the political organization of
the "information society". Its conception, organization
and administration are of decisive significance. This must be
kept in mind not only during the continuing debate over the powers
of the European Union in the regulation of telecommunications,
but also during the scheduled consultations regarding the next
step of the "Postal Reform" in Germany. Thus, the new
institutional framework governing telecommunications markets must
ensure that the possibilities necessary for the political shaping
of an "information society" be maintained.
A technology policy aimed at ensuring that the development
of the "information society" will be socially acceptable
and tailored to the needs of the citizens must actively and
creatively use the instrument of regulatory policy. The most
important areas of active regulation include:
* guaranteeing the provision of basic information
services for the entire population ("universal service").
The development of the "information society" must not
lead to a division of society in which one group is continuously
excluded from accessing and using information. The provision of
universal service is therefore an indispensable component of the
"information society" of the future. For the further
development and organization of such a universal service three
principles must be adhered to: (i) The scope of the universal
service, its features and the conditions for its use must be defined
politically; these aspects cannot be governed solely by
market forces. (ii) In view of the numerous possibilities for
use and the far-reaching social importance of the new interactive
information and communications services, the universal service
cannot remain limited to the basic telephone service designed
to transmit speech. It must include all services required for
participation in political and public life. (iii) In addition,
the universal service must be understood as a dynamic concept,
i.e. it must be reviewed regularly and adjusted to the technical,
economic and social development of the "information society".
Both the European Union and its member states are responsible
in equal measure for guaranteeing universal service. Thus, the
definition of minimum standards for "universal service"
must be a high-priority task for the EU so that equal conditions
can be created for the users and suppliers of information and
communications services throughout Europe.
* the prevention of quasi-monopolies and the abuse
of market power. The concentration of market power and its
potential abuse are among the most serious problems of the emerging
"information society". In every key market of the information
society - the telecommunications sector, the entertainment industry
and the software market - there is already a strong concentration
of market power. The existing oligopolies are likely be further
strengthened by mergers and strategic alliances. This process
of concentration poses a grave threat to the "information
society" because it threatens to limit the diversity of information,
programmes and services and to restrict their use. With this in
mind it is obvious that competition must be effectively controlled
on the European level in order to ensure that the development
of the "information society" is actually oriented towards
the needs of the citizens and not merely towards the profitability
of telecommunications and media companies. In this context the
deregulation of the telecommunications market must not lead to
a situation in which public monopolies are merely replaced with
private monopolies and new suppliers of services only have a chance
in a market niche.
* the guarantee and continued development of existing
protective rights. The new integrated and interactive information
and communications technologies encroach on the existing individual
protective rights in a wide variety of ways. This not only affects
the protection of privacy, which is exposed to numerous new threats
in the public communication networks, but also consumer protection
(by electronic shopping, electronic banking), the protection of
copyright, labour protection (in the case of telecommuting, for
example) and data protection. Some of these rights have become
fundamental elements of democratic industrial societies, and if
the "information society" is to be accepted - indeed,
if it is to be realized at all - it will be crucial to guarantee
their protection as new technologies are introduced. We do not
want to imply that it would be advisable to cling to traditional
regulations; technology policy is called upon to further develop
and amend the existing body of regulations so that new technological
opportunities can be implemented in a technically efficient and
socially responsible manner. 2.2. Application-oriented support of technology: Financial support of technology will also play an important role in the transition to the "information society" of the 21st century. This is an area in which the European Union makes a vital contribution. However, the effectiveness of funding must be improved over the long-term by modifying and expanding the approach employed in the following ways:
* The transition to an approach emphasizing the
application and diffusion of technology - which was called
for and, to some extent, realized already in the programmes for
the support of information technology initiated in the Fourth
Research Framework Programme - should be intensified. In view
of the regional and cultural diversity of Europe, emphasis should
not be placed on funding a few large projects, but rather on how
to expand the breadth and diversity of the acquisition and application
of new information and communications technology. This is essential
if a productive competition on innovations between the member
states and regions of the EU is to evolve.
* the vertical cooperation between manufacturers
and users must be strengthened. The key to a technological
system tailored to suit the needs of the market is the interface
between manufacturers and users. Only when users' needs are articulated
early on and are integrated into the process of technology development
can these needs find the appropriate response. Therefore the various
user groups must participate in the development of the new information
and communications technologies. Only in this way can the necessary
regard for the social dimension of human interaction with machines
in the creation of a technical system be achieved. For this reason
the development of functional and user-friendly software, for
example, requires intense cooperation with potential users, since
the programmes otherwise will either not be used or, at best,
suboptimally. And the users' own concept of their needs as well
as their knowledge and their abilities can only be determined
in a participatory process. The initiation and establishment of
the cooperative relationship between manufacturers and users must,
therefore, be a top-priority goal of the European R&D programmes.
In these programmes it must be guaranteed that the projects are
actually open-ended and do not merely serve as a testing ground.
* the integration of social innovations must
be encouraged in all projects supported by the EU. The projects
should not concentrate on technical solutions only, they must
also serve as a field of experimentation in which new types of
regulation and new forms of organization and interaction can be
tested. Such experiments could involve, for example, the introduction
of new technologies in companies or the restructuring of firms,
both of which can lead to social innovations. Important elements
here would be offering employees more responsibility for their
own area of work, and discovering the conditions necessary for
organizational learning in and among companies as well as the
opportunities such learning may open up.
2.3. Innovation-oriented
public demand. Technology policy often neglects to seize the
great creative opportunities presented be the public sector's
demand for services and equipment. This potential demand is particularly
important in the area of information technology. The expertise
and prognoses currently available on the themes of "information
society" and "multimedia" all assume that the public
sector will be one of the primary application fields for the new,
interactive information and communications technology. This is
the case for a wide spectrum of traditional public domains (such
as education, vocational training and health) and for all levels
of government all the way down to the cities and municipalities.
In this context the Bangemann Group stated accurately: "The
cities in particular play an extremely important role in the creation
of early demand and in heightening the citizens' awareness of
the advantages of new services. In certain instances public authorities,
as the first large users, can make the usefulness of these services
clear". An expert opinion drawn up by Kubicek et al. under
auspices of the Office for Technology Assessment of the German
Bundestag states "that multimedia technology can contribute
to improving public administration services and enhancing their
attractiveness for citizens, as well as to integrating isolated,
disadvantaged or handicapped groups of people". A systematic,
innovation-oriented use of the new interactive information and
communications technologies could make an important contribution
to the "Modernization of the State", i.e. to a reform
of public administration and civil service which aims to increase
the efficiency and flexibility of the public sector and improve
the citizens' opportunities for participation. In this context
the statements of Kubicek et al. are food for thought: "the
technical facilities in many sectors of public administration
... have remained far behind the quick-paced technological development
of the past few years". The need for action in this area
is obvious, as is the importance of the vertical networking of
different levels of government. A pilot project on the "information
society" can only be a successful part of Europe's technology
policy if it is linked to the strategies and activities of the
member countries, regions and communities.
2.4. Democratic participation
in the design of interactive media: The public's active participation
in the design and use of the new (and the old) information systems
must be ensured. Interested citizens must not be forced into the
role of mere consumers. The practical experience of citizens,
their imagination and creativity are indispensable for the development
of new, interactive media. In order to activate and use this potential,
technology policy must find new approaches. The state's role in
this process will be, for example: * promoting and institutionalizing the formation of an interested public; * offering public forums for an exchange of ideas between interested citizens, technical experts and politicians;
* acting as a moderator in public discussions and
taking an active part in the realization of joint solutions.
Europe's way forward into an "information society"
must be made the subject of wide public discussion. This must
be a priority for technology policy if the project of the "information
society" is not to prove to be a technocratic dead end. Actors
at all levels of government - European as well as national, regional
and local - must take responsibility for initiating and institutionalizing
a democratic policy debate on this basic issue.
3. However, new concepts
and strategies are not enough. The European Union will only be
able to make an effective contribution to the socially responsible
development of modern technology and to the improvement of Europe's
industrial competitiveness when its institutions and procedures
have been extensively reformed. Such an institutional modernization,
naturally, has its limits. Since the complicated and lengthy decision-making
process and the deficiencies it causes tend to be anchored in
the organizational principles of the European Union itself, far-reaching
institutional reforms would require a fundamental change in the
contractual basis of the European Union. Since this is not the
topic of this discussion paper, the following suggestions are
of smaller scope, calling for changes in the political and administrative
structures and procedures governing the Union's research and technology
policies. A pragmatic institutional reform of European technology
policy should include at least the following elements:
* dispensing with the two-stage law-making procedure
presently required for the approval of research programmes of
the European Union. In view of the lengthy decision-making process,
only the framework programme should be subject to approval by
the Council and the Parliament. In future, the approval of the
Council and the Parliament should not be required for specific
programmes. This would provide relief for the decision-making
process and speed it up without significantly limiting the influence
of the European Parliament and the member states on community
R&D policy. This is well justified because the thematic focus
and the budgetary planning of the specific programmes are already
determined in the framework programme. To strengthen the European
Parliament's opportunities to monitor the specific programmes'
progress, the implementation of the framework programme should
be executed in two phases, and the allocation of funds for the
second phase should depend on the approval of Parliament; this
procedure is already being practiced to a certain extent in the
Fourth Framework Programme for Research and Technological Development.
* the reorganization of the responsibilities within
the Commission. Responsibility for research and technology
policy needs to be consolidated within the European Commission.
The goal of an administrative reorganization must be to eliminate
the fragmentation of authority in this policy area wherever it
stands in the way of executing tasks properly. Separating authority
for the ESPRIT programme from authority for other programmes on
information and technology was not a good move. Instead the programmes
on information and communications technology should be administered
under one roof.
* the improvement of coordination between the
departmental offices of the Commission. Due to the cross-sectional
character of European technology policy, it can only be successful
if an effective mechanism for coordination among the departmental
offices of the Commission is established. As an instrument for
horizontal coordination, short-term "Task Forces" could
be called into being to deal with specific subjects for a specific
length of time, as the European Commission has initiated in the
past. The Task Forces currently in action in the research and
technology policy sector are, however, too thematically limited
and too technically oriented. In order to meet the great need
for coordination connected with the "Information Society"
project proposed here, such a Task Force should be created.
* the decentralization of programme administration.
Effective programme administration requires a detailed knowledge
of the local circumstances as well as regular monitoring and expert
appraisal of the projects being funded. This, in turn, requires
not only a considerable amount of personnel, but also close contact
with those benefiting from the research and technology funding,
i.e. the companies, research institutes and universities. Neither
of these requirements are currently met by the offices of the
Commission, which is why a mere expansion of the central offices
would hardly suffice to improve the programme administration.
Decentralization is a much better answer to the problem; there
are many ways to implement it. The most logical is shifting the
management function over to the programme's target group, for
example, by transferring part of the project administration to
the project groups themselves. But a transfer of responsibilities
to existing organizations and administrative units in the member
states is also possible. However, this requires that the corresponding
capacity and competence are present there. In any case a clear
division of responsibilities between central offices and decentralized
organizations is crucial for the success of such a decentralization
of programme management. Programme planning, project assignment
and the distribution of funds should be the exclusive tasks of
the Commission's offices, while the decentral organizations could
take on such tasks as publishing information on programmes, advising
interested parties and monitoring and counseling project groups.
This could not only reduce the workload of the Commission's offices
and speed up the cumbersome administration of the programmes,
but it could also improve access to the European programmes for
small and medium-sized companies.
* the introduction of a two-stage application
procedure. The present application procedure is very demanding
both for those submitting project applications and for those processing
and evaluating them. In view of the strong over-booking of the
EU's specific programmes this has led to an unnecessary waste
of resources. This situation will become even more problematic
as the transition to an application- and diffusion-oriented funding
approach and a greater emphasis on projects of social innovation
takes place. The institutions and organizations sought for cooperation
on such projects will only be prepared to participate if the application
process is simplified. A two-stage application process in which
a selection of promising themes and participants is made on the
basis of a short application describing the strategic goals, the
applications and the effects of the proposed project could make
a great contribution to lowering the entry barriers to the European
R&D programmes. |